Providing a much needed boost to the domestic digital and screen printing industry, the first edition of DS Printech China successfully concluded last week. 200 exhibitors presented the full spectrum of the digital and screen printing supply chain at the Shenzhen World Exhibition & Convention Center. The three-day fair attracted 8,853 visitors from 28 – 30 October, while there were over 130,000 online participants.

DS Printech China is a rebranding of two existing events: the 30 year-plus CSGIA and Textile Digital Printing China. Messe Frankfurt (HK) Ltd is a new co-organiser for this year’s event, and Senior General Manager Ms Wendy Wen commented: “We are very pleased with the outcomes of the first DS Printech China. The reputation in the local industry of our partners, the China Screen Printing & Graphic Imaging Association and Guangzhou Teyin Exhibition Service ensured many of the big domestic players participated this week, while a number of international brands partook through their local offices. Having both the in-person and online events this year provided a much-needed opportunity for the industry to get together, and from the feedback from exhibitors and buyers, the fair has injected a sense of positivity into the industry for the future.”

Ms Wen continued: “Holding the fair in Shenzhen, at the heart of China’s Greater Bay Area, was a strategic decision to ensure exhibitors could capture the business opportunities in the booming South China market and from the positive comments from participants, we can say that this was the right decision. Exhibitors in particular were pleased with the buyer quality, and reported how many of them were looking for new innovations. Furthermore, we implemented a new online platform this year to ensure international companies could still participate in the fair, while we also held digital printing forums at our Intertextile Shanghai events in August and September to provide more exposure for our stakeholders. While the pandemic has undoubtedly affected the global industry this year, we also see increased opportunities in the near future. Especially in China as many exhibitors have reported continued strong demand throughout the year, and especially for the digital printing sector as the demand for smaller MOQs and customised products has grown.”