Why Direct-To-Garment Printing Is A Good Move
Oliver Luedtke breaks down the benefits that can be gained from moving into this lucrative segment
Year
2014
Company
Kornit Digital
Author
Oliver Luedtke
Nowadays, many print service providers are looking for new sources of revenue and margin.
The constant overcapacity and price battles, as well as the trends towards smaller print runs and faster turnarounds, have made their traditional markets a difficult place to be.
The same is true for many garment decorators and vendors of promotional products - so it is rewarding to know that digital direct-to-garment printing seems one of the rare niches with potential for good business.
Why Direct-To-Garment Printing Is A Good Move
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