John Corrall describes some of the issues involved in decorating pulp packaging with inkjet
The world of packaging is changing.
The hedonistic throw away culture of years gone by, where plastic was king, is already a fading memory.
The future sees a rejection of the practices that poison our oceans and contaminate our land for generations, instead favouring the recyclable and the sustainable.
Leading the way in this revolution is pulp.
Here we look at how to decorate these new packages.