Turning Colour Into Disagreements Into Sales Opportunities

Mike Ruff discusses the importance of colour policies

Year

2013

Company

Nazdar Consulting Services

Author

Mike Ruff

Categories

Market Segment

Automotive

Credit Cards

Ceramics

Decor

Discs

Electronics

Flag & Banner

Flat Glass

Flooring

Food

Graphic

Hollow glass

In Mould

Labelling

Packaging

Pharmaceuticals

Security

Textile

White Goods

Printing Type

Digital

Flexo

Pad

Screen

Subject

Colour

In this article I will document five principles of minimising the chances of print rejects and optimizing situations when a client rejects a print result due to colour.

Turning Colour Into Disagreements Into Sales Opportunities

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