Short Run Colour Printing Long Term Vision

Print shops can now bring short-run on-demand colour jobs in-house. Rich Egert explains how businesses can increase their revenue opportunities

Year

2010

Company

OKI

Author

Rich Egert

Categories

Market Segment

Automotive

Credit Cards

Ceramics

Decor

Discs

Electronics

Flag & Banner

Flat Glass

Flooring

Food

Graphic

Hollow glass

In Mould

Labelling

Packaging

Pharmaceuticals

Security

Textile

White Goods

Printing Type

Digital

Subject

Machinery

As the marketing world continues to evolve, the need for high impact personalised pieces continues to grow.

Businesses have migrated from generic mailers to colourful, customised materials with personalised messages…..

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