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As industrial markets see the benefits of digital printing to their business and the need for shorter runs of print and personalisation grows, the challenge for many companies is where to start.
Digital printing has the age-old conundrum of “what comes first the chicken or the egg?” For many the printer carries the highest capital investment and so is the first priority, for others the choice of printhead dictates direction and for some, the chemistry will drive the decision.
When looking at inkjet for a new project or for the first time in a particular application, there are a number of things to consider.