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Communicating In Colour


Standardised viewing conditions are required when discussing colour. Brian Wolfenden examines ISO 3664:2009 and reveals the key to accurate colour communication

Year
2020
Company
GTI Graphic Technology, Inc
Author
Brian Wolfenden
Categories
Market Segment
3D
Automotive
Credit Cards
Ceramics
Decor
Discs
Electronics
White Goods
Food
Graphic
Hollow glass
In Mould
Labelling
Packaging
Pharmaceuticals
Security
Flat Glass
Flag & Banner
Flooring
Textile
Printing Type
Digital
Flexo
Pad
Screen
Subject
Colour

ISO 3664:2009 is the international colour viewing standard for the graphic arts and photography industries.

It is a set of specifications that enables lighting engineers and manufacturers to design, test, and certify their colour viewing systems to the industry standards, and challenges them to enhance the performance of their products.

There are five specific conditions to meet when designing an ISO 3664:2009 compliant viewing booth:

Communicating In Colour

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